With more and more sophisticated and demanding consumers, your eComm shop must deliver more than great products. We’re also talking about adaptive and personalized experiences, delivering the right message, at the right time, for the right person.
Fortunately, Omniconvert’s Explore will help you deliver these experiences, using smart segmentation and variables such as city, weather, type of device, previous experience on the website and many others.
The Template Editor feature inside Explore allows you to easily create any type of exit pop-ups and ribbons that improve the UX and ultimately help you increase your conversions. But not only that, you have the same freedom when it comes to customization for on-loan or on-scroll pop-ups, since we know you like to have all areas covered.
At the moment of writing, you can find more than 50 customizable pop-up templates inside Omniconvert Explore – and we’re constantly adding new ones.
Here’s a Sneak Peek of the Pop-up Templates
As you can see, with Omniconvert Explore, you have a multitude of choices when it comes to predefined templates you can use to leverage all types of strategies and perks to maximize your conversions.
But what if you want something more specific?
By using the Category filter, you can just choose the options that suit your needs.
Countdown Pop-up Templates
Create urgency with time-limited offers or promotions, encouraging customers to act fast.
How it works: Displays a ticking timer counting down to the end of a sale or special event.
Best use: Perfect for flash sales, holiday promotions, or limited-time product launches to create urgency and drive immediate action.
Discount Offer Pop-up Templates
Showcase irresistible discounts to capture attention and boost sales.
How it works: Highlights a discount in percentage or a code which can be used as a discount.
Best use: Great for first-time visitor offers, seasonal sales, or re-engaging abandoning shoppers with an incentive.
Download PDF/Ebook Pop-up Templates
Provide valuable resources in exchange for customer information to grow your leads.
How it works: Promotes free downloadable resources in exchange for an email address or other information.
Best use: Excellent for lead generation, especially for businesses offering educational content or resources like guides, reports, or
whitepapers.
Free Delivery Pop-up Templates
Highlight free shipping deals to increase cart value and drive conversions.
How it works: Prominently advertises free shipping offers, either sitewide or above a specific cart value.
Best use: Encourages customers to increase their order value to qualify for free shipping, ideal for boosting average order value.
Personalized Pop-up Templates
Deliver tailored messages based on user behavior for a more engaging experience.
How it works: Uses customer attributes or data (like browsing history or cart contents) to deliver customized offers or messages.
Best use: Ideal for increasing engagement, upselling products, or providing recommendations tailored to the user’s preferences.
Newsletter Subscription Pop-up Templates
Grow your email list by inviting visitors to subscribe to updates, deals, or insights.
How it works: Invites visitors to sign up for your email newsletter with the promise of updates, exclusive deals, or useful content.
Best use: Perfect for building your email list and nurturing leads, especially with an offer like a discount or freebie for subscribing.
Testimonials Pop-up Templates
Build trust and credibility by showcasing real customer reviews and success stories.
How it works: Displays quotes or reviews from satisfied customers to build trust and social proof.
Best use: Effective on product pages or checkout pages to reduce purchase hesitation and reinforce credibility.
Any one of these pop-ups can also appear in the form of a ribbon that is displayed horizontally or vertically. Or you can opt for a simple bar if that fits your goals better.
How to Create a Custom Pop-up With Omniconvert Explore
In order to create your custom pop-up using Omniconvert Explore, please make sure to create an account first. After you activate the account follow the instructions below:
1. Start With a New Overlay
From your Dashboard, navigate to the Overlay screen and then press on the New Overlay button.
2. Narrow Your Search
Select one of our many pop-up templates, which you can adapt to your needs in the next step.
You can use a combination of the two filters to adapt the templates to your needs.
In this example, we used the filters Discount Coupon and Pop Up.
3. Choose Your Template
Choose the template that suits your needs and experiment trigger type. You can decide between three crucial triggers:
- On Load
- On Exit
- On Scroll
In the example below, we chose the Discount Coupon and the On Exit trigger.
4. Customize the Pop-up Template: Design & Text
Using the new editor, you can personalize the Overlays in every single way you want.
You can edit the colors, the image, the overlay, and much more.
You can also use the code editor to change it entirely if you know HTML and CSS.
You can modify the copy, the font family, size, and color by clicking on the text:
5. Personalize Your Message by City, Weather, etc
Tap into the power of personalization offered by Omniconvert Explore and add certain Variables like {city}, {weather}, etc. to customize every little aspect of your overlays, without writing a single line of code.
Take It for a Ride
You see how easy it is to create whatever pop-up or ribbon you need to address your visitors with the right message, at the right time, so they keep coming back to your website and buying your products.
We’d love to see how you’ve used one of these pop-up templates in your campaigns and how it helped you achieve your marketing goals, so let us know in the comments below.
And if you’re not already on the Omniconvert Explore platform, now is the best time to join.
Start a free trial here and watch your conversions grow!