Retention
Experience
Conversion
Experience
Retention
Discover in this section materials that help you create a unique experience for each of your leads and customers. Learn how to transform the information you have about their needs and preferences into personalization opportunities for seamless website experiences.
How to deliver experiences customers love by picking the right piece of software. What is a Personalization Engine and how to choose one.
The RFM Model is the best way e-commerce sites can remain relevant to its customers and boost its retention.
The key difference between location-based personalization and web customization lies in the type of data used and the level of user-specific tailoring they provide. Location-based...
In today’s competitive digital marketing landscape, personalizing the content experience for your users is crucial for converting visitors into customers. Dynamic Text Replacement (DTR) is...
If you were an astronaut at the International Space Station, you’d have to be fit. Extremely fit. You’d have to exercise two and a half...
The website overlay, love it or hate it, is a valuable marketing tool when used appropriately. However, there is a lot of hate towards overlays...
Before we tackle whether personalization has replaced A/B testing, let’s slow down and take a minute to talk about the two most popular Conversion Rate...
It’s called Reveal and it uses automated segmentation and insights based on your first-party data to help you increase the number of loyal customers and improve Customer Lifetime Value.
We’re a team of people that want to empower marketers around the world to create marketing campaigns that matter to consumers in a smart way. Meet us at the intersection of creativity, integrity, and development, and let us show you how to optimize your marketing.
