We believe in smart.
We look out through the same computer screens as you and see the eCommerce biggies getting bigger. To win at this game, you will need to play differently. Best in class different.
Which is why we bring our A-game and our hearts to your habit forming, ongoing channel optimization. Matt might bring his sarcasm to crack you up.
What do you mean, who's Matt?
Meet the teamNever doubt that a small group of plugged in, agile dudes with mushy hearts and stellar tech can change the world; indeed, it's the only thing that ever has.
Margaret Mead (if she'd lived in the digital age)
Now, about those first date nerves…
Here's a few things we believe you should know about us.

There's a data flood
And you might feel trapped on your mission to find the needle in the haystack. Google Analytics gives you TONS of data, but doesn't tell you what to do with it.
We took our time to develop our GA insights generator. It uses data science and big data queries to identify patterns and automate data insights generation for your eCommerce.
To fix it, know what's broken first
Many mature eCommerce websites stop growing because the game has changed and they didn't catch up with it yet. They may win at the game of acquiring traffic or first orders, but that's not the winning game for growth. Retention is.
Which explains our lifetime value and habit forming mantra. Think "You're the First, the Last, My Everything" meets "Baby, come back."
eCommerce is just catching fire
It's the only trillion-dollar industry growing at double digit rates each year. The game is still ON.
AI will not conquer the world. It will liberate it.
We're big boys. Technology will cover while we make time for what really matters: loved ones, the planet and getting wiser.
Gem diggers rock
Because they don't just follow the trend, they make it. They create, they put their work out there and stand by their judgement. And know a gem when they see one.
We believe in the Holy Trinity: Harmony - Performance - Thriving
Performance without harmony is disaster. Harmony without performance is postponed suffering. Thriving without either is an illusion.
We're in this together. We play hard, we work hard. And we're not fooling around while our customers need us the most.
Persistence does it
We've started in a corner of an advertising agency. This year we're grinding data from 1BN different devices in 91 countries. Quite a ride since 2011. And if you love a nice serving of data, go through our chronology here.
Yes, we said 1BN. We understand big data. We see the trends in quite a few industries.
We're here to stay, not to break hearts.
Sure, one night stands seem fun. Long Term relationship are far more rewarding, though.
True love, true in the big game of business. Getting them is one thing. Getting them to stay is completely different. Think marriage over first kisses.
We'll help you win at the eCommerce game: acquisition to conversion to retention. With the habit-forming technology and experts.
Stay curious
Did you know a Starbucks customer has a lifetime value of $16k with an average order value of $8. Which means they return 199 times. That's Starbucks' engine of growth.

Let's make smart matter!
We know we said it already. This one gets double real estate. Because it's the most important. Because only 3 out of 10 customers place second orders online. And the best in class companies are not affected by this reality.
- Are they selling different goods? No.
- Are they lucky to stumble on the only loyal customers? No.
- Are they treating them differently? Definitely, yes.
- Smarter. Fair treatment isn't same treatment.
That's what's actually sustaining their continuous growth. Customers that continue to choose them over and over and over again.
Habit-forming is the key ingredient to Google, Amazon, Facebook, Starbucks or Slack's market domination.
If this sounds good, let's chat.
And get on the fast track to scaleup.